Diamonds: Clear, White and Cut Just Right. And at a Fraction of the Price

Ideas Alive

The following blog posts are from students in Introduction to Innovation to Entrepreneurship at Muhlenberg College. This is our laboratory space where we play with ideas. If you have arrived at our site as a visitor please feel free to look around and comment.

The Big Five

Hachette, Penguin Random House, HarperCollins, Simon&Schuster, and Macmillan.  These are the last big American publishing companies; they have bought out, swallowed, and absorbed thousands of independent publishers that now make up imprints (such as Doubleday is to Penguin Random House).


Do you know that feeling when you either can not find your keys or you are fumbling around to get them out? If you answered yes to this question, this first product that I am going to look at is

Bitcoin Bounce Back

Last week the crypto market took a heavy hit.  As the general market crashed and the Dow Jones dropped 700 points, the crypto market simultaneously had a crash much like our market, yet they were not related.  Bitcoin was staying


With the state of the US as it is today (read: seemingly on the brink of collapse), we are destined to run out of resources. From Rachel Carson’s “Silent Spring” to Al Gore’s “An Inconvenient Truth,” we remain cognizant of

Up and Coming

In recent years, a new industry has been on the rise. The industry is the city farming industry, which has gained considerable traction due to the benefits of fresh, local food, compared to most produce, which is shipped across the

Osteria Francescana

“Never trust a skinny Italian chef!”-Massimo Bottura, Osteria Francescana Osteria Francescana, one of the most popular restaurant in the world of 2017 ranking in at number two, is located in Modena, Italy. The style is what most would guess because of