Welcome back those tuning in from the last post. I am glad you appreciate my passion and the venture that I decided to go into as a result. To those reading for the first time, Welcome!
Now where was I. Ah yes, technology. As I last mentioned, implementing technology as a part of any business plan becomes the crucial ingredient in order to reach true success. Technology and that entire industry dictates the well of many other markets directly. This can be both a good thing and a bad thing for whatever it is you decide to dive into for yourselves! In the case of music education, the involvement of technology becomes very limited; there are countless apps and websites that offer the same service for the same instruments. The idea is to follow the same process of using this sort of technology, and then expanding its horizons.
The only way that I feel like I could comfortably understand the industry of music education is to educate myself, and all of my readers, about the history of music education in the United States of America.
The primary parts of music comes down to a couple of aspects; music theory, practical knowledge, and then physical ability. In terms of the available means of education, there are different levels provided for all; public school education to private higher music education entities. For an outside example, the difference in music education just mentioned is like difference between buying $20 earphones in Port Authority for the ride and buying Bose noise cancelling headphones for over $300 that will last a very long time.
In the 18th century, the first American music school was founded in Boston with the goal of improving upon reading and signing music for religious ceremonies. That same trend followed and music school were opening up across many colonies. The 19th century created and provided music education on a whole new level. In addition to reading music, there was a curriculum for the study of music and the theory in direct relation to music. Lowell Mason, one of the founders and Boston native, brought this school to life by following the Swiss-based methodology of the Pestalozzian System.
From the 19th century and on, there were more opportunities for student to achieve musical greatness. From The Oberlin Conservatory offering one of the first Bachelor’s degree in music to the Tanglewood symposium, students and musicians from all over the world have the resources available for whatever their needs may be. Instead of the students coming to those schools, why not just bring the schools to them.
Online colleges have been around for decades and many students have utilized them for their first degree. That creates a perfect opportunity for higher music institutions; why not implement the online education for those who qualify cross country, even abroad. Professors would provide lectures and lessons online for those who need such services. There would definitely be demand for this form of a service. If there are people with the buying power and the time, then the service would be provided.
There has to be a trial run in order to test the outcome of such a venture. Maybe start off at one school, maybe Berklee School of Music on Boston. If there is a will there’s a way, and I believe that this could become a very successful opportunity in the music world.
Want about those that cannot and do not want that higher level of education? What if there could be a private freelancer teaching online? Tune in next time to find out about how to go forward with opening up a small music education business, one click at a time.
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